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The brilliant power of Argan, Moringa and Hemp
The impossibly powerful benefits of Impossible Keratin™
Lu's proprietary Impossible Keratin™ is a plant-based keratin formulation made with vegan collagen that provides 3X the strength and 3X the flexibility at a microscopic level, resulting in shinier, healthier, and smoother hair.
Experience the glow-up your hair deserves and get #ReadyToShine