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Lu Freedom Shampoo for Curls & Waves

Regular price
$14.99
Regular price
Sale price
$14.99

Give your curls a fresh start. Lu Freedom Shampoo by LatinUs Beauty is a gentle, deep cleanser that removes buildup to prep, prime, and power your curl-styling routine. Suitable for all hair types and color-safe, it brings a curl-focused reset to your wash day.

What’s included: 1 bottle of Lu Freedom Shampoo, 12 fl oz / 355 mL.

This Protein Powered Hair Care formula features Impossible Keratin Technology, Lu’s proprietary complex of vegan keratin, vegan collagen, and silk amino acids. Lu’s vegan collagen blend combines amino acids and extracts from rice, soy, carrot, quinoa, and ginseng. Think of it as Protein for your hair, helping strengthen strands and leaving hair feeling fuller and luxuriously thick.

Moringa Seed Oil, rich in oleic acid, tocopherols (vitamin E), and antioxidant phytonutrients, complements this care with silky softness and shine. Give dull-looking curls and waves a radiant fresh start, with Lu’s signature perfume adding a fragrant touch to your routine.

Think of Freedom Shampoo as your reset button, Freedom Conditioner as your moisture shield, and Freedom Free to Be Leave-In Styling Cream as your 24/7 style defender. Together, they form your three-step Freedom routine for healthier-looking hair and bouncy, defined curls and waves.

Apply shampoo to wet hair, lather, and rinse thoroughly. Follow with Freedom Conditioner and rinse, then finish with Freedom Free to Be Leave-In Styling Cream on damp hair. Conditioner and styling cream are sold separately.

Lu is a brand designed by Latinas and made in California. Latinas know more about Latina hair than anyone else.

Color safe.

Shipping and Returns

Enjoy FREE standard shipping over $30 usd in the contiguous United States. If you are not happy with your purchase, please contact us at orders@latinusbeauty.com within 20 days of the ship date for a full refund. 

Our No Risk Promise

We’re so confident that you’ll love the Lu Freedom Shampoo for Curls & Waves that we’re offering a 100% satisfaction guarantee. If you are unsatisfied, we'll give you a FULL REFUND of a full-size Lu Freedom Shampoo for Curls & Waves

Ingredients

Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Sodium Chloride, Glycol Distearate, Fragrance, Caprylyl Glycol, Bis-Cetearyl Amodimethicone, Moringa Oleifera Seed Oil, Panthenol, Guar Hydroxypropyltrimonium Chloride, Caprylhydroxamic Acid, Glycerin, Butylene Glycol, Hydrolyzed Corn Protein, Hydrolyzed Wheat Protein, Hydrolyzed Soy Protein, Citric Acid, Panax Ginseng Root Extract, Chenopodium Quinoa Seed Extract, Daucus Carota Sativa (Carrot) Root Extract, Glycine Max (Soybean) Seed Extract, Oryza Sativa (Rice) Extract, Silk Amino Acids

Lu Freedom Shampoo bottle, &
Lu Freedom Shampoo bottle under the headline &
Before and after photos of wavy and curly hair with the text &
Lu Freedom Shampoo benefits graphic: removes buildup, defines and enhances curls, adds volume, adds shine
Lu Freedom product Latina consumer video for defined curls and volume
Lu Freedom Shampoo is sulphate free (SLS + SLES), cruelty free, paraben free, phthalate free and colorant free
Moringa seed oil, the signature ingredient in Lu Freedom hair care, shown with moringa seeds
Two smiling women with defined dark curls and waves on a green background

Product Details

How to Use

Apply Lu Freedom Shampoo to wet hair, lather, and rinse thoroughly. Follow with Lu Freedom Conditioner, leave on for a couple of minutes, then rinse thoroughly. Finish with Lu Freedom Free to Be Leave-In Styling Cream on damp hair. Leave in, do not rinse, and style as desired. Conditioner and styling cream are sold separately. Safe for daily use.

How it Feels

A thick, foamy lather that doesn’t feel heavy or greasy on your hair. Freedom leaves your hair looking and feeling voluminous and radiant, with smooth curls that are easier to comb and style.

Moringa Seed Oil for silky softness and shine

Moringa Seed Oil is rich in oleic acid, tocopherols (vitamin E), and antioxidant phytonutrients. It complements Lu’s Impossible Keratin Technology with nourishing care for silky softness and shine, helping dull-looking curls and waves look radiant.

The impossibly powerful benefits of Impossible Keratin™

Lu's proprietary Impossible Keratin™ is a plant-based keratin formulation made with vegan collagen that provides 3X the strength and 3X the flexibility at a microscopic level, resulting in shinier, healthier, and smoother hair.

Made With

Moringa Seed Oil, Impossible Keratin™️, Wheat/Corn/Soy Amino Acids, Silk Amino Acids, Rice Extract, Soybean Seed Extract, Carrot Root Extract, Quinoa Seed Extract, Ginseng Root Extract, Cruelty-Free Ingredients and Formulation

Always Clean and Cruelty Free

  • 5 stars: 18 (62%)
  • 4 stars: 9 (31%)
  • 3 stars: 1 (3%)
  • 2 stars: 1 (3%)
  • 1 star: 0 (0%)
F
Felicitylyla

Looking for a permanent and secure or reliable herbal cure to permanently remove the herpes HSV totally from the body and getting a better life back out from all kind of sexually transmitted disease? Then i advice you to get in touch with Dr Obudu and i promise your life will change for good, contact his Email via: drobuduherbalhome @gmail. com

A
Anonymous

I absolutely Love It!!!

A
Anonymous

Better than any brand I've used before

D
Di

Yummy color, consistency, and shine!

A
Amanda

I love it. smells amazing and leaves my hair so clean.

i
illstyles
Not for me

[This review was collected as part of a promotion.] I didn't really care for the smell. I didn't feel as if distributed through my hair well either. I have really thick and curly hair. It wasn't particularly great feeling after I rinsed it out either. I wanted to like it because it was supposed to be for my hair type but I wouldn't recommend this product.

M
Mille
Great for cleaning curly products buildup.

I loved the citrus scent. Help me get rid of all the build up of products for curly hair.

n
no name
Manages curls like no other

[This review was collected as part of a promotion.] Great product for wavy or curly hair. It helped calm my frizz down and tame it for long hours. The scent was not overwhelming at all but mild and pleasant. I used it with the conditioner and curl cream for best and long lasting results. I really recommend this for curly hair folks!

k
kassyyy_g
I love it

[This review was collected as part of a promotion.] I absolutely loved this product, scent is good definitely helps your bring back your curls definitely recommend to anyone with curly hair. Not super expensive

K
Kathryn
Your SUMMER haircare NOW@walmart

this is great 👍😃! good for dry summer hair repair and care plus the formula is sensational. i may skip the expensive salon care hype products and use this for awhile. thank you

j
juliet0760
Nice

[This review was collected as part of a promotion.] Please to see that the ingredients aren't the usual toxic ones in a lot of big box brands. I thought it would be less effective as a result but surprisingly not!

g
gizeli_pereira
Good, but would not buy it on a regular

[This review was collected as part of a promotion.] I received this product for free for testing purposes. I liked it, the scent and texture are nice, but because I received just a sample, I can't say for sure if this is good for my hair or not.

D
Debie
klisweski

ok guess 😁

k
katieb768
Good and safe Ingredients

[This review was collected as part of a promotion.] First impression is the band Lu choose the name of the type of products ! I received the Freedom set , which is for curl hair ! The set included the conditioner , shampoo and style cream ! love the Ingredients, safe and clean with moringa seed oil ! The scent is so fresh $ after once use , I am very much how the product works on my hair ! My hair is fine hair style , this product help my hair fluffy and the curl last longer!

a
annyg27
Package

[This review was collected as part of a promotion.] Well I think I didn't receive the correct one, but I was better. I received a complete combo of shampoo, conditioner and styling cream. It smells good, and texture is very soft.

m
motheroftwo_1624
Amazing

[This review was collected as part of a promotion.] The Latinus beauty sample set from Influenster impressed with its luxurious scent and effectiveness. The shampoo and conditioner left my hair feeling incredibly soft and manageable, while the styling dream provided excellent hold without any greasiness. Overall, the products delivered a salon-quality experience at home. The price is affordable so that's a huge plus for me.

A
Anita
great for curls

This shampoo is great for curly hair, i love it

m
marlenec18db
Smella amaizing

[This review was collected as part of a promotion.] This shampoo is highly recommended. The packaging is nice, the scent is pleasant, i love the ingredients! This is super effective and it left my hair nice and soft! I highly recommend this!

n
novatran
Good shampoo and conditioner set

[This review was collected as part of a promotion.] The Latinus beauty sample set from Influenster impressed with its luxurious scent and effectiveness. The shampoo and conditioner left my hair feeling incredibly soft and manageable, while the styling dream provided excellent hold without any greasiness. Overall, the products delivered a salon-quality experience at home.

m
msmarygao
Basic shampoo

[This review was collected as part of a promotion.] Smells nice and works, doesn't seem to be overly specialized. The packaging is a little basic so I'm quite confident I wouldn't buy it again unfortunately

s
shathamua
For curly hair girls

[This review was collected as part of a promotion.] My curls love this stuff.  The shine the bounciness it's so nourishing to my hair. For all my curly hair girlies. I love that they offer a 3 pack for my travel needs

s
shaaas
Definitely recommend

[This review was collected as part of a promotion.] These were very smart effective packs that had something off everything. Love the scent and the after glow i get with this shampoo. The packaging was compact. The price point is pretty decent compared to other hair styling options for curly hair. Do recommend this

r
regianec3
Results

[This review was collected as part of a promotion.] I tried the shampoo and I am loving it. My hair is very shiny, the best shampoo I've used! Smells amazing, my hair looks great and hydrated and no more dryer. I really will buy!

d
danny1589
The bouncy curl set

[This review was collected as part of a promotion.] The shampoo had the effectiveness of making mu curls soft and bouncy. It helps remove products i already have in my hair such as curling creams and mouse. The scent is a soft and fresh fragrance. I was left with clean, fresh bouncy hair after using this. The price point is perfect for anyone looking to get a clean and fresh restart on their hair.

b
betzabec
Live it

[This review was collected as part of a promotion.] I recommend this product because its so good to used on hair for my daughters and look the hair looks amazing and soft healthy and hydrated really love ❤️ the products and peice scent its nice

v
virginiab100
Just buy it

[This review was collected as part of a promotion.] I only have the gel left but I definitely recommend a shampoo conditioner gel all of it to people it smells great and it's an inexpensive must have I'm guessing around $5

W
Walmart Costumer
Trifecta

[This review was collected as part of a promotion.] This is definitely different than what I thought I was getting, but I will take it! I really like the formula for these and I love that it has keratin and it as well. It definitely does make your hair very shiny and feel very healthy. Thank you for the samples to try! 

W
Walmart Costumer
none

love it, the scent is amazing!. really cleans my hair from build up of other curl products that I use.

m
monas28
I Love It

[This review was collected as part of a promotion.] I love LU Freedom Shampoo , Conditionar, and Cream. These have great and refereshing scent. It makes my curly hair super soft and manageable and makes my hair regimen simple and easy, and left my hair silky and shiny. The packing was super cute.

  • 5 stars: 18 (62%)
  • 4 stars: 9 (31%)
  • 3 stars: 1 (3%)
  • 2 stars: 1 (3%)
  • 1 star: 0 (0%)
F
Felicitylyla

Looking for a permanent and secure or reliable herbal cure to permanently remove the herpes HSV totally from the body and getting a better life back out from all kind of sexually transmitted disease? Then i advice you to get in touch with Dr Obudu and i promise your life will change for good, contact his Email via: drobuduherbalhome @gmail. com

A
Anonymous

I absolutely Love It!!!

A
Anonymous

Better than any brand I've used before

D
Di

Yummy color, consistency, and shine!

A
Amanda

I love it. smells amazing and leaves my hair so clean.

i
illstyles
Not for me

[This review was collected as part of a promotion.] I didn't really care for the smell. I didn't feel as if distributed through my hair well either. I have really thick and curly hair. It wasn't particularly great feeling after I rinsed it out either. I wanted to like it because it was supposed to be for my hair type but I wouldn't recommend this product.

M
Mille
Great for cleaning curly products buildup.

I loved the citrus scent. Help me get rid of all the build up of products for curly hair.

n
no name
Manages curls like no other

[This review was collected as part of a promotion.] Great product for wavy or curly hair. It helped calm my frizz down and tame it for long hours. The scent was not overwhelming at all but mild and pleasant. I used it with the conditioner and curl cream for best and long lasting results. I really recommend this for curly hair folks!

k
kassyyy_g
I love it

[This review was collected as part of a promotion.] I absolutely loved this product, scent is good definitely helps your bring back your curls definitely recommend to anyone with curly hair. Not super expensive

K
Kathryn
Your SUMMER haircare NOW@walmart

this is great 👍😃! good for dry summer hair repair and care plus the formula is sensational. i may skip the expensive salon care hype products and use this for awhile. thank you

j
juliet0760
Nice

[This review was collected as part of a promotion.] Please to see that the ingredients aren't the usual toxic ones in a lot of big box brands. I thought it would be less effective as a result but surprisingly not!

g
gizeli_pereira
Good, but would not buy it on a regular

[This review was collected as part of a promotion.] I received this product for free for testing purposes. I liked it, the scent and texture are nice, but because I received just a sample, I can't say for sure if this is good for my hair or not.

D
Debie
klisweski

ok guess 😁

k
katieb768
Good and safe Ingredients

[This review was collected as part of a promotion.] First impression is the band Lu choose the name of the type of products ! I received the Freedom set , which is for curl hair ! The set included the conditioner , shampoo and style cream ! love the Ingredients, safe and clean with moringa seed oil ! The scent is so fresh $ after once use , I am very much how the product works on my hair ! My hair is fine hair style , this product help my hair fluffy and the curl last longer!

a
annyg27
Package

[This review was collected as part of a promotion.] Well I think I didn't receive the correct one, but I was better. I received a complete combo of shampoo, conditioner and styling cream. It smells good, and texture is very soft.

m
motheroftwo_1624
Amazing

[This review was collected as part of a promotion.] The Latinus beauty sample set from Influenster impressed with its luxurious scent and effectiveness. The shampoo and conditioner left my hair feeling incredibly soft and manageable, while the styling dream provided excellent hold without any greasiness. Overall, the products delivered a salon-quality experience at home. The price is affordable so that's a huge plus for me.

A
Anita
great for curls

This shampoo is great for curly hair, i love it

m
marlenec18db
Smella amaizing

[This review was collected as part of a promotion.] This shampoo is highly recommended. The packaging is nice, the scent is pleasant, i love the ingredients! This is super effective and it left my hair nice and soft! I highly recommend this!

n
novatran
Good shampoo and conditioner set

[This review was collected as part of a promotion.] The Latinus beauty sample set from Influenster impressed with its luxurious scent and effectiveness. The shampoo and conditioner left my hair feeling incredibly soft and manageable, while the styling dream provided excellent hold without any greasiness. Overall, the products delivered a salon-quality experience at home.

m
msmarygao
Basic shampoo

[This review was collected as part of a promotion.] Smells nice and works, doesn't seem to be overly specialized. The packaging is a little basic so I'm quite confident I wouldn't buy it again unfortunately

s
shathamua
For curly hair girls

[This review was collected as part of a promotion.] My curls love this stuff.  The shine the bounciness it's so nourishing to my hair. For all my curly hair girlies. I love that they offer a 3 pack for my travel needs

s
shaaas
Definitely recommend

[This review was collected as part of a promotion.] These were very smart effective packs that had something off everything. Love the scent and the after glow i get with this shampoo. The packaging was compact. The price point is pretty decent compared to other hair styling options for curly hair. Do recommend this

r
regianec3
Results

[This review was collected as part of a promotion.] I tried the shampoo and I am loving it. My hair is very shiny, the best shampoo I've used! Smells amazing, my hair looks great and hydrated and no more dryer. I really will buy!

d
danny1589
The bouncy curl set

[This review was collected as part of a promotion.] The shampoo had the effectiveness of making mu curls soft and bouncy. It helps remove products i already have in my hair such as curling creams and mouse. The scent is a soft and fresh fragrance. I was left with clean, fresh bouncy hair after using this. The price point is perfect for anyone looking to get a clean and fresh restart on their hair.

b
betzabec
Live it

[This review was collected as part of a promotion.] I recommend this product because its so good to used on hair for my daughters and look the hair looks amazing and soft healthy and hydrated really love ❤️ the products and peice scent its nice

v
virginiab100
Just buy it

[This review was collected as part of a promotion.] I only have the gel left but I definitely recommend a shampoo conditioner gel all of it to people it smells great and it's an inexpensive must have I'm guessing around $5

W
Walmart Costumer
Trifecta

[This review was collected as part of a promotion.] This is definitely different than what I thought I was getting, but I will take it! I really like the formula for these and I love that it has keratin and it as well. It definitely does make your hair very shiny and feel very healthy. Thank you for the samples to try! 

W
Walmart Costumer
none

love it, the scent is amazing!. really cleans my hair from build up of other curl products that I use.

m
monas28
I Love It

[This review was collected as part of a promotion.] I love LU Freedom Shampoo , Conditionar, and Cream. These have great and refereshing scent. It makes my curly hair super soft and manageable and makes my hair regimen simple and easy, and left my hair silky and shiny. The packing was super cute.

As Seen In

  • 5 stars: 18 (62%)
  • 4 stars: 9 (31%)
  • 3 stars: 1 (3%)
  • 2 stars: 1 (3%)
  • 1 star: 0 (0%)
F
Felicitylyla

Looking for a permanent and secure or reliable herbal cure to permanently remove the herpes HSV totally from the body and getting a better life back out from all kind of sexually transmitted disease? Then i advice you to get in touch with Dr Obudu and i promise your life will change for good, contact his Email via: drobuduherbalhome @gmail. com

A
Anonymous

I absolutely Love It!!!

A
Anonymous

Better than any brand I've used before

D
Di

Yummy color, consistency, and shine!

A
Amanda

I love it. smells amazing and leaves my hair so clean.

i
illstyles
Not for me

[This review was collected as part of a promotion.] I didn't really care for the smell. I didn't feel as if distributed through my hair well either. I have really thick and curly hair. It wasn't particularly great feeling after I rinsed it out either. I wanted to like it because it was supposed to be for my hair type but I wouldn't recommend this product.

M
Mille
Great for cleaning curly products buildup.

I loved the citrus scent. Help me get rid of all the build up of products for curly hair.

n
no name
Manages curls like no other

[This review was collected as part of a promotion.] Great product for wavy or curly hair. It helped calm my frizz down and tame it for long hours. The scent was not overwhelming at all but mild and pleasant. I used it with the conditioner and curl cream for best and long lasting results. I really recommend this for curly hair folks!

k
kassyyy_g
I love it

[This review was collected as part of a promotion.] I absolutely loved this product, scent is good definitely helps your bring back your curls definitely recommend to anyone with curly hair. Not super expensive

K
Kathryn
Your SUMMER haircare NOW@walmart

this is great 👍😃! good for dry summer hair repair and care plus the formula is sensational. i may skip the expensive salon care hype products and use this for awhile. thank you

j
juliet0760
Nice

[This review was collected as part of a promotion.] Please to see that the ingredients aren't the usual toxic ones in a lot of big box brands. I thought it would be less effective as a result but surprisingly not!

g
gizeli_pereira
Good, but would not buy it on a regular

[This review was collected as part of a promotion.] I received this product for free for testing purposes. I liked it, the scent and texture are nice, but because I received just a sample, I can't say for sure if this is good for my hair or not.

D
Debie
klisweski

ok guess 😁

k
katieb768
Good and safe Ingredients

[This review was collected as part of a promotion.] First impression is the band Lu choose the name of the type of products ! I received the Freedom set , which is for curl hair ! The set included the conditioner , shampoo and style cream ! love the Ingredients, safe and clean with moringa seed oil ! The scent is so fresh $ after once use , I am very much how the product works on my hair ! My hair is fine hair style , this product help my hair fluffy and the curl last longer!

a
annyg27
Package

[This review was collected as part of a promotion.] Well I think I didn't receive the correct one, but I was better. I received a complete combo of shampoo, conditioner and styling cream. It smells good, and texture is very soft.

m
motheroftwo_1624
Amazing

[This review was collected as part of a promotion.] The Latinus beauty sample set from Influenster impressed with its luxurious scent and effectiveness. The shampoo and conditioner left my hair feeling incredibly soft and manageable, while the styling dream provided excellent hold without any greasiness. Overall, the products delivered a salon-quality experience at home. The price is affordable so that's a huge plus for me.

A
Anita
great for curls

This shampoo is great for curly hair, i love it

m
marlenec18db
Smella amaizing

[This review was collected as part of a promotion.] This shampoo is highly recommended. The packaging is nice, the scent is pleasant, i love the ingredients! This is super effective and it left my hair nice and soft! I highly recommend this!

n
novatran
Good shampoo and conditioner set

[This review was collected as part of a promotion.] The Latinus beauty sample set from Influenster impressed with its luxurious scent and effectiveness. The shampoo and conditioner left my hair feeling incredibly soft and manageable, while the styling dream provided excellent hold without any greasiness. Overall, the products delivered a salon-quality experience at home.

m
msmarygao
Basic shampoo

[This review was collected as part of a promotion.] Smells nice and works, doesn't seem to be overly specialized. The packaging is a little basic so I'm quite confident I wouldn't buy it again unfortunately

s
shathamua
For curly hair girls

[This review was collected as part of a promotion.] My curls love this stuff.  The shine the bounciness it's so nourishing to my hair. For all my curly hair girlies. I love that they offer a 3 pack for my travel needs

s
shaaas
Definitely recommend

[This review was collected as part of a promotion.] These were very smart effective packs that had something off everything. Love the scent and the after glow i get with this shampoo. The packaging was compact. The price point is pretty decent compared to other hair styling options for curly hair. Do recommend this

r
regianec3
Results

[This review was collected as part of a promotion.] I tried the shampoo and I am loving it. My hair is very shiny, the best shampoo I've used! Smells amazing, my hair looks great and hydrated and no more dryer. I really will buy!

d
danny1589
The bouncy curl set

[This review was collected as part of a promotion.] The shampoo had the effectiveness of making mu curls soft and bouncy. It helps remove products i already have in my hair such as curling creams and mouse. The scent is a soft and fresh fragrance. I was left with clean, fresh bouncy hair after using this. The price point is perfect for anyone looking to get a clean and fresh restart on their hair.

b
betzabec
Live it

[This review was collected as part of a promotion.] I recommend this product because its so good to used on hair for my daughters and look the hair looks amazing and soft healthy and hydrated really love ❤️ the products and peice scent its nice

v
virginiab100
Just buy it

[This review was collected as part of a promotion.] I only have the gel left but I definitely recommend a shampoo conditioner gel all of it to people it smells great and it's an inexpensive must have I'm guessing around $5

W
Walmart Costumer
Trifecta

[This review was collected as part of a promotion.] This is definitely different than what I thought I was getting, but I will take it! I really like the formula for these and I love that it has keratin and it as well. It definitely does make your hair very shiny and feel very healthy. Thank you for the samples to try! 

W
Walmart Costumer
none

love it, the scent is amazing!. really cleans my hair from build up of other curl products that I use.

m
monas28
I Love It

[This review was collected as part of a promotion.] I love LU Freedom Shampoo , Conditionar, and Cream. These have great and refereshing scent. It makes my curly hair super soft and manageable and makes my hair regimen simple and easy, and left my hair silky and shiny. The packing was super cute.

  • 5 stars: 18 (62%)
  • 4 stars: 9 (31%)
  • 3 stars: 1 (3%)
  • 2 stars: 1 (3%)
  • 1 star: 0 (0%)
F
Felicitylyla

Looking for a permanent and secure or reliable herbal cure to permanently remove the herpes HSV totally from the body and getting a better life back out from all kind of sexually transmitted disease? Then i advice you to get in touch with Dr Obudu and i promise your life will change for good, contact his Email via: drobuduherbalhome @gmail. com

A
Anonymous

I absolutely Love It!!!

A
Anonymous

Better than any brand I've used before

D
Di

Yummy color, consistency, and shine!

A
Amanda

I love it. smells amazing and leaves my hair so clean.

i
illstyles
Not for me

[This review was collected as part of a promotion.] I didn't really care for the smell. I didn't feel as if distributed through my hair well either. I have really thick and curly hair. It wasn't particularly great feeling after I rinsed it out either. I wanted to like it because it was supposed to be for my hair type but I wouldn't recommend this product.

M
Mille
Great for cleaning curly products buildup.

I loved the citrus scent. Help me get rid of all the build up of products for curly hair.

n
no name
Manages curls like no other

[This review was collected as part of a promotion.] Great product for wavy or curly hair. It helped calm my frizz down and tame it for long hours. The scent was not overwhelming at all but mild and pleasant. I used it with the conditioner and curl cream for best and long lasting results. I really recommend this for curly hair folks!

k
kassyyy_g
I love it

[This review was collected as part of a promotion.] I absolutely loved this product, scent is good definitely helps your bring back your curls definitely recommend to anyone with curly hair. Not super expensive

K
Kathryn
Your SUMMER haircare NOW@walmart

this is great 👍😃! good for dry summer hair repair and care plus the formula is sensational. i may skip the expensive salon care hype products and use this for awhile. thank you

j
juliet0760
Nice

[This review was collected as part of a promotion.] Please to see that the ingredients aren't the usual toxic ones in a lot of big box brands. I thought it would be less effective as a result but surprisingly not!

g
gizeli_pereira
Good, but would not buy it on a regular

[This review was collected as part of a promotion.] I received this product for free for testing purposes. I liked it, the scent and texture are nice, but because I received just a sample, I can't say for sure if this is good for my hair or not.

D
Debie
klisweski

ok guess 😁

k
katieb768
Good and safe Ingredients

[This review was collected as part of a promotion.] First impression is the band Lu choose the name of the type of products ! I received the Freedom set , which is for curl hair ! The set included the conditioner , shampoo and style cream ! love the Ingredients, safe and clean with moringa seed oil ! The scent is so fresh $ after once use , I am very much how the product works on my hair ! My hair is fine hair style , this product help my hair fluffy and the curl last longer!

a
annyg27
Package

[This review was collected as part of a promotion.] Well I think I didn't receive the correct one, but I was better. I received a complete combo of shampoo, conditioner and styling cream. It smells good, and texture is very soft.

m
motheroftwo_1624
Amazing

[This review was collected as part of a promotion.] The Latinus beauty sample set from Influenster impressed with its luxurious scent and effectiveness. The shampoo and conditioner left my hair feeling incredibly soft and manageable, while the styling dream provided excellent hold without any greasiness. Overall, the products delivered a salon-quality experience at home. The price is affordable so that's a huge plus for me.

A
Anita
great for curls

This shampoo is great for curly hair, i love it

m
marlenec18db
Smella amaizing

[This review was collected as part of a promotion.] This shampoo is highly recommended. The packaging is nice, the scent is pleasant, i love the ingredients! This is super effective and it left my hair nice and soft! I highly recommend this!

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novatran
Good shampoo and conditioner set

[This review was collected as part of a promotion.] The Latinus beauty sample set from Influenster impressed with its luxurious scent and effectiveness. The shampoo and conditioner left my hair feeling incredibly soft and manageable, while the styling dream provided excellent hold without any greasiness. Overall, the products delivered a salon-quality experience at home.

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msmarygao
Basic shampoo

[This review was collected as part of a promotion.] Smells nice and works, doesn't seem to be overly specialized. The packaging is a little basic so I'm quite confident I wouldn't buy it again unfortunately

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shathamua
For curly hair girls

[This review was collected as part of a promotion.] My curls love this stuff.  The shine the bounciness it's so nourishing to my hair. For all my curly hair girlies. I love that they offer a 3 pack for my travel needs

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shaaas
Definitely recommend

[This review was collected as part of a promotion.] These were very smart effective packs that had something off everything. Love the scent and the after glow i get with this shampoo. The packaging was compact. The price point is pretty decent compared to other hair styling options for curly hair. Do recommend this

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regianec3
Results

[This review was collected as part of a promotion.] I tried the shampoo and I am loving it. My hair is very shiny, the best shampoo I've used! Smells amazing, my hair looks great and hydrated and no more dryer. I really will buy!

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danny1589
The bouncy curl set

[This review was collected as part of a promotion.] The shampoo had the effectiveness of making mu curls soft and bouncy. It helps remove products i already have in my hair such as curling creams and mouse. The scent is a soft and fresh fragrance. I was left with clean, fresh bouncy hair after using this. The price point is perfect for anyone looking to get a clean and fresh restart on their hair.

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betzabec
Live it

[This review was collected as part of a promotion.] I recommend this product because its so good to used on hair for my daughters and look the hair looks amazing and soft healthy and hydrated really love ❤️ the products and peice scent its nice

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virginiab100
Just buy it

[This review was collected as part of a promotion.] I only have the gel left but I definitely recommend a shampoo conditioner gel all of it to people it smells great and it's an inexpensive must have I'm guessing around $5

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Walmart Costumer
Trifecta

[This review was collected as part of a promotion.] This is definitely different than what I thought I was getting, but I will take it! I really like the formula for these and I love that it has keratin and it as well. It definitely does make your hair very shiny and feel very healthy. Thank you for the samples to try! 

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Walmart Costumer
none

love it, the scent is amazing!. really cleans my hair from build up of other curl products that I use.

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monas28
I Love It

[This review was collected as part of a promotion.] I love LU Freedom Shampoo , Conditionar, and Cream. These have great and refereshing scent. It makes my curly hair super soft and manageable and makes my hair regimen simple and easy, and left my hair silky and shiny. The packing was super cute.