Freedom Conditioner – Our Most Hydrating Conditioner

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Lu is proud to be the first beauty brand to partner with some of the beautiful game’s most talented women! In June 2021, Lu became the first-ever beauty sponsor for Liga Mx Femenil side Club América women’s soccer club. As part of our partnership, we work with the team’s coaches and players to promote fútbol to new generations of women, and to help mentor the players as beauty ambassadors and entrepreneurs off the field. It’s a match made in heaven!


Get to know our Club América brand ambassadors below:

Jocelyn Orejel “Joss”

Jocelyn Marie Orejel Tavares was born on November 14, 1996 in the United States. She is a professional footballer who plays as defender and midfielder for Club América. She has represented the Mexico women's national team since 2018, and recently celebrated 100 games played as a starter with Club América.

Kiana Palacios

Kiana Angélica Palacios Hernández is a 25-year-old professional soccer player who plays the position of striker for Clúb América. She was born in Orange, California and went to the University of California, where she played for the UC Irvine Anteaters in the NCAA. Her professional career began in 2018 when she signed with the LA Galaxy. In 2018, she played with Real Sociedad in Spain. She signed with Club América in 2021, and also represents the Mexican National Team.